Legal Notice and Terms

Service description

SuiteWatch sells watches, custom watches, and accessories online, and provides related customer support services that may include:

• Product catalog, technical sheets, comparisons, and brand information
• Online configurator to customize watches (dial, strap, bezel, and other available options)
• Purchase process, secure payment, order management, shipping, and returns
• Support via email, WhatsApp, phone, and on-site chat, which may use artificial intelligence systems to answer frequent inquiries

The support chat and other automated assistants on the site may constitute AI systems under Regulation (EU) 2024/1689 (AI Act). Unless a different use places them in another category, they are generally subject to transparency obligations (Art. 50), without prejudice to a specific use being classified as high-risk or prohibited.

Applicable rules

• Regulation (EU) 2024/1689 of the European Parliament and of the Council of 13 June 2024 (AI Act), directly applicable in Spain
• Spanish AI development and governance rules (including the future Organic Law on the proper use and governance of artificial intelligence, currently in parliamentary process), AESIA competencies, and AEPD when personal data is involved
• GDPR, LOPDGDD, LSSI-CE, LGDCU, and unsolicited commercial communications rules, as applicable to cookies, marketing, and customer data processing

Roles: SuiteWatch and users

• SuiteWatch generally acts as provider or deployer of AI systems integrated into suitewatch.com (e.g. support chat) vis-à-vis visitors and store customers
• The user or customer uses these systems as the final recipient of automated or assisted interaction
• The existence of underlying model, hosting, or messaging providers does not exempt SuiteWatch from transparency and information duties towards data subjects

Transparency (Art. 50 of the AI Act)

AI systems intended to interact directly with natural persons must be designed and deployed so that affected persons are informed they are interacting with an AI system, unless this is obvious to a reasonably informed, attentive, and discerning person given the circumstances and context of use.

• On the suitewatch.com support chat we inform that interaction may take place with an AI system or automated assistant
• Automated responses must be identified as such; they must not mislead about the human or automated nature of the interlocutor when the law requires transparency
• When required, the user may contact a human SuiteWatch agent by email, WhatsApp, or phone
• If synthetic content with an appearance of authenticity (text, image, audio, or video) were generated, marking and disclosure obligations under Art. 50 would apply as appropriate

AI literacy (Art. 4)

Since 2 February 2025, those deploying AI systems must adopt measures to ensure sufficient AI literacy for staff supervising them. SuiteWatch trains those managing chat and customer support on responsible use of these tools.

Prohibited practices (Art. 5)

Use of SuiteWatch services or its AI systems for practices prohibited by Art. 5 of the AI Act is forbidden, including:

• Subliminal, manipulative, or deceptive techniques that materially distort a person's behaviour in a way that may cause significant harm
• Exploitation of vulnerabilities due to age, disability, or social or economic situation
• Social scoring of natural persons by public authorities or analogous prohibited systems
• Emotion inference in the workplace or educational institutions, except strict legal exceptions
• Biometric categorisation to infer sensitive data or remote real-time biometric identification in publicly accessible spaces outside legally permitted cases

SuiteWatch may limit or suspend access to chat or the store upon reasonable indications of prohibited or fraudulent use.

High-risk systems and sensitive uses

• SuiteWatch customer service or commercial chat systems are not intended for high-risk Annex III uses (e.g. credit assessment, recruitment, or access to essential services)
• SuiteWatch does not market certified high-risk AI systems; any different use of the site for that purpose is out of scope
• Standard online store plans do not include high-risk AI deployments

Permitted use

• Browsing, product consultation, legitimate purchase, and configurator use for lawful personal or commercial purposes
• Compliance with consumer, e-commerce, data protection, and AI Act rules
• Receipt of commercial communications only with prior consent, where applicable
• Informed interaction with site AI systems, without attempting to bypass transparency notices
• Reasonable escalation to human support when automated chat does not resolve the inquiry

Prohibited use

• Fraudulent orders, identity theft, unauthorized payment methods, or promotion abuse
• Unsolicited mass messaging or abusive use of forms and chat
• Impersonating SuiteWatch, other users, or hiding AI interaction when the law requires transparency
• Art. 5 AI Act prohibited practices
• Offensive, discriminatory, illegal, or inappropriate content in support communications
• Unauthorized reverse engineering of the site, configurator, or underlying technologies

Price structure

• Catalog prices in euros, including applicable taxes unless expressly stated otherwise at checkout
• Shipping costs detailed before payment by destination (Peninsula, Balearic Islands, Canary Islands, Europe, or other)
• Custom watches may have a different final price depending on configurator options
• Promo codes subject to published conditions, validity, and availability

Payment conditions

• Secure payment via Stripe (PCI-DSS compliance); SuiteWatch does not store full card details
• After payment you will receive an order confirmation by email
• Invoices may be requested by contacting info@suitewatch.com
• If a product is unavailable after purchase, an equivalent, wait, or refund will be offered
• Fraudulent or abusive chargebacks may result in order cancellation and limitation of future purchases

Service commitments

• Reasonable target for website availability, without guarantee of uninterrupted operation
• Indicative timelines: in-stock 3-5 business days preparation; custom 10-15 additional assembly days, plus transit by destination
• Customer support by email, WhatsApp, and phone during business hours (CET); chat may be available outside those hours in automated form
• Critical incidents preventing completion of a paid order will be prioritised

Limitations

• Scheduled or urgent maintenance that may temporarily affect the site
• Force majeure interruptions
• Dependence on third parties (payment gateway, carriers, hosting providers, APIs)
• AI systems may produce incorrect or incomplete responses; they do not replace professional advice or binding information from product pages, purchase terms, or human agents

Technology and content

• The website, configurator, graphic designs, logos, brands, texts, photographs, videos, source code, and SuiteWatch know-how remain its property or that of licensing third parties
• Reproduction, distribution, transformation, or public communication of site content without written authorization is prohibited
• The user receives a limited license to use the site to browse and purchase; no rights are acquired over SuiteWatch intellectual property
• Third-party brands, designs, or components mentioned in the catalog belong to their owners; SuiteWatch sells its own products and lawful customizations
• Unauthorized resale of content, abusive scraping, or mass extraction of site data is prohibited

Customer data

• The customer retains ownership of their personal data; SuiteWatch processes them for order and service purposes
• Processing is governed by the Privacy Policy and Cookie Policy
• SuiteWatch may use aggregated or anonymized data to improve the service, without re-identifying individuals

Privacy Policy

User responsibility

• Compliance with applicable rules on site use and support communications
• Accuracy of data provided and configuration chosen for custom orders
• Safeguarding devices and email accounts used for purchase
• Checking sizes, compatibility, and options before confirming payment

SuiteWatch liability limitation

• SuiteWatch does not guarantee that AI chat responses are error-free or replace official product or purchase contract information
• SuiteWatch is not liable for indirect damages, lost profits, or harm from improper site use, to the extent permitted by law
• Maximum aggregate liability towards a consumer customer is limited to what mandatory consumer protection and legal warranty rules require; towards businesses, where applicable, to amounts paid for the order in dispute, except wilful misconduct or gross negligence
• Exemption for third-party failures, carriers, payment gateways, or force majeure
• Liability that cannot legally be limited is not excluded, especially for defective products or breach of basic consumer rights

Cancellation and withdrawal

• Consumers have 14 calendar days to withdraw on non-custom catalog products, unused and in original condition
• Configurator watches are excluded from withdrawal as personalized goods (Art. 103.c LGDCU)
• SuiteWatch may cancel orders for fraud, non-payment, false data, or serious breach of these terms
• Returns for lack of conformity are covered by SuiteWatch (repair, replacement, or refund as required by law); see also the site returns policy

Data after the commercial relationship

• Customers may request access, rectification, or portability of their data under the Privacy Policy
• After legal retention periods (tax, warranty, consumer), data may be deleted or blocked under GDPR